<h2>THE ADVERTISER</h2>
<h3>BY EUGENE FIELD</h3>
<div class="poem"><div class="stanza">
<span class="i0">I am an advertiser great!<br/></span>
<span class="i2">In letters bold<br/></span>
<span class="i2">The praises of my wares I sound,<br/></span>
<span class="i0">Prosperity is my estate;<br/></span>
<span class="i2">The people come,<br/></span>
<span class="i2">The people go<br/></span>
<span class="i2">In one continuous,<br/></span>
<span class="i2">Surging flow.<br/></span>
<span class="i0">They buy my goods and come again<br/></span>
<span class="i0">And I'm the happiest of men;<br/></span>
<span class="i0">And this the reason I relate,<br/></span>
<span class="i0">I'm an advertiser great!<br/></span></div>
<div class="stanza">
<span class="i0">There is a shop across the way<br/></span>
<span class="i2">Where ne'er is heard a human tread,<br/></span>
<span class="i2">Where trade is paralyzed and dead,<br/></span>
<span class="i0">With ne'er a customer a day.<br/></span>
<span class="i2">The people come,<br/></span>
<span class="i2">The people go,<br/></span>
<span class="i2">But never there.<br/></span>
<span class="i2">They do not know<br/></span>
<span class="i0">There's such a shop beneath the skies,<br/></span>
<span class="i0">Because <i>he</i> does not advertise!<br/></span>
<span class="i0">While I with pleasure contemplate<br/></span>
<span class="i0">That I'm an advertiser great.</span><span class='pagenum'><SPAN name="Page_1102" id="Page_1102"></SPAN></span><br/></div>
<div class="stanza">
<span class="i0">The secret of my fortune lies<br/></span>
<span class="i2">In one small fact, which I may state,<br/></span>
<span class="i2">Too many tradesmen learn too late,<br/></span>
<span class="i0">If I have goods, I advertise.<br/></span>
<span class="i2">Then people come<br/></span>
<span class="i2">And people go<br/></span>
<span class="i2">In constant streams,<br/></span>
<span class="i2">For people know<br/></span>
<span class="i0">That he who has good wares to sell<br/></span>
<span class="i0">Will surely advertise them well;<br/></span>
<span class="i0">And proudly I reiterate,<br/></span>
<span class="i0">I am an advertiser great!<br/></span>
<span class='pagenum'><SPAN name="Page_1103" id="Page_1103"></SPAN></span></div>
</div>
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